In leadership, it’s not the number of ideas that defines success; it’s the discipline to choose which ones to let go. Strategy, at its core, is not about doing more. It’s about doing what matters most. Every organization, team, or individual faces the same challenge: there will always be more good ideas than there is time, money, or energy to execute them all. But here’s the truth: not every good idea deserves a “yes.” Great strategy is the art of deliberate neglect, the courage to say no to good ideas so that great ones can thrive. When leaders lack focus,…


