Specialize and die

Specialize and die

Developing economies cannot reward specialization. Majority of buyers are less exposed or traveled and do not yet understand what good looks like. They cannot easily tell the difference between exceptional service and average service. They don’t focus on value delivery. They focus on the cost since they need any service.

 

In markets where clients want a kickback and just any output, there is no reward for specialization.

 

Such a market is anti-experts. When you specialize, you stick to a particular field and seek to be the best by studying and applying all the principles. You spend over 90% of your reading and work time in that specific field. You become a thought leader. To do so, you need clients who are able to understand the value you bring on the table.  In markets where clients want a kickback and just any output, there is no reward for specialization.

In developed markets, however, the clients have clear understanding of what great looks like. They know the value of great service and are will to pay for it.

About M. B. Mugisa

Mustapha Barnabas Mugisa is one of those rare people who provides business consulting and advisory to professionals and corporate entities who demand the very best. He is a prolific speaker and governance (strategy and risk) expert. His speaking involves making key notes at major conferences and business events on both technical subjects and leadership skills. A change agent and motivational speaker. Mustapha provides tools and proven methodologies to remarkable results through making people appreciate change. Visit Mustapha's LinkedIn profile to know more. Mustapha is the architect of #WinningMindset Leadership and #WinningTheGame strategy approach that combines Harvard Business strategy Playing To Win, with the Blue Ocean Strategy and Balanced Score Card to deliver a strategy that is easy to execute and monitor. Visit www.mustaphamugisa.com for special insights to improve your condition. Are you too good to be great?

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