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  • #WinningMindspark

    The ultimate question by CEOs: what is my business today?

    January 6, 2021 / No Comments

      If you are the CEO, you must constantly ask yourself and your executive team the relevant question: what is our business today? Is it still relevant? What needs to be changed or improved and what needs to be stopped altogether. Consider television for example. What is the best way to monetize your content so that your re-invest more in original and local productions to make even more money and attract more eye-balls? Where are potential growth opportunities? What are you missing which competitors could leverage on instantly and win? Instead of holding routine agenda meetings that make people sleep,…

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    M. B. Mugisa

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  • #WinningMindspark

    Inspire your followers to win

    January 6, 2021 / No Comments

    The job of the most senior executive is to inspire people, not to issue commands. To foster commitment, not to enforce compliance. To instill a drive for efficiency and optimal performance in the team, regardless of the position or title, and not demand it. Working with executives and CEOs, I have noted that exceptional leaders take the blame while average ones place the blame. When something is not right, an average leader will find an excuse. Now with the #COVID-19 pandemic, most executive briefing reports start with the words “due to COVID19, we did not…”  As early as March 2020,…

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  • #WinningMindspark

    The villages have moved on. So have the people. have you?

    January 6, 2021 / No Comments

    Rural areas have moved on. Once places for substance and commercial farming, today, villages or rural areas have slowly metamorphosed into pre-mature urban areas. Many young boys and girls operate a bodaboda or a saloon or a chapati kiosk or just meet up to play cards at the trading centre. Going to the farm or school is no longer their thing, thanks to the Coronavirus induced lockdown. In the past, we looked to visit the village for fresh foods and free fruits. Not anymore. Now you have to travel to the village with fresh fruits. Being the centre of commerce,…

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    M. B. Mugisa

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